Confident business owner standing in her modern office

Business Owners & Investors

Life insurance for business owners and real estate investors


Key person coverage, buy-sell agreement funding and protection for the loans on your investment properties.

Free Consultation

Protect the business and the portfolio you built

When a business owner, partner or key employee dies, the business can lose income, credit and customers at the worst possible time. For real estate investors, loans on rental properties still come due. Life insurance can provide cash when it is needed most.

Jay works with investors and business owners across Southern California on the real estate side, and as a licensed California life agent he can help you look at coverage that fits your plans. He will also coordinate with your attorney and CPA on agreements and tax questions.

  • Key person coverage for owners and top employees
  • Funding for buy-sell agreements between partners
  • Coverage sized to investment property loans
  • Coordination with your attorney and CPA

Prefer to talk? Call or text (949) 822-8702.

Jay Romero, CA Insurance License #0C93169 · DRE 01343079

Miamar – Life Insurance

Licensed CA Life Agent

CA Insurance License #0C93169

Over 25 Years

in Southern California real estate

Bilingual

English & Español

Free Consultation

No cost and no obligation

Key person

Key person life insurance

With key person coverage, the business buys and owns a policy on an owner or employee whose work drives revenue, and the business is the beneficiary. If that person dies, the benefit can help cover lost income, recruit and train a replacement, reassure lenders and customers, or pay down business debt.

The right amount is often tied to that person’s contribution to profits, the cost to replace them, and any loans they guarantee. Jay can help you think through the numbers, and your CPA can advise on how the premiums and proceeds are treated for tax purposes.

Real estate investor standing in front of a rental property he owns

Buy-sell agreements

Funding a buy-sell agreement

A buy-sell agreement spells out what happens to an owner’s share of the business if they die. Life insurance is a common way to fund it, so the surviving owners have cash to buy the share and the family receives a fair price without a forced sale.

In a cross-purchase plan, each owner owns a policy on the other owners. In an entity-purchase (redemption) plan, the business owns the policies. Your attorney drafts the agreement; Jay helps match the coverage to it.

Real estate investors

Life insurance for real estate investors

If you own rentals, flips or a small multifamily building, your family may inherit both the properties and the loans. Life insurance sized to those loans can give your heirs time to decide whether to keep, refinance or sell, instead of selling in a hurry.

For partners who own property together through an LLC, life insurance can also fund a buyout so the surviving partner keeps the property and your family receives your share in cash.

Is It Right for You?

Who this coverage is a good fit for


  • Business owners with partners
  • Companies that depend on one or two key people
  • Real estate investors with financed properties
  • Partners who hold property in an LLC

Not sure how much coverage you need? Start with the free calculator, then talk it through with Jay.

Jay Romero, Miamar Realty

Work With Jay

The same person you trust with your home

Jay Romero has over 25 years of Southern California real estate experience helping buyers, sellers and investors. He is also a licensed California life insurance agent (CA Insurance License #0C93169), so you can plan for your home and your family’s protection with one person you already know.

  • Licensed California life insurance agent
  • Over 25 years of real estate experience
  • Clear answers with no pressure
  • Bilingual service in English and Spanish

How It Works

Get covered in three simple steps


01

Consult

A quick call about your family, your home and your goals. No cost and no obligation.

02

Compare options

Jay explains the policy types and coverage amounts that fit your budget, in plain language.

03

Apply & protect

Jay helps with the application. Coverage begins once the carrier approves it and the policy is issued.

Questions

Frequently asked questions


Business partners shaking hands inside the cafe they co-own

What is key person life insurance?

It is a policy the business owns on an owner or key employee, with the business as beneficiary. The benefit helps the business cover lost income, replacement costs or debt if that person dies.

How does life insurance fund a buy-sell agreement?

Each owner, or the business, holds a policy on the owners. If an owner dies, the benefit provides cash to buy that owner’s share from the family at the price set in the agreement.

Should real estate investors have life insurance?

Investors with financed properties often use life insurance to cover the loans, so heirs are not forced to sell. The right amount depends on your loans, equity and family plans.

Is the premium tax-deductible?

Tax treatment depends on how the policy is owned and used. Talk with your CPA or tax advisor; Jay does not give tax advice.

Explore more coverage options

Life insurance overview · Term Life Insurance · Whole Life Insurance · Mortgage Protection Life Insurance · Final Expense Insurance · Living Benefits & Indexed Universal Life (IUL) · Life insurance calculator

Get Started

Ready to protect your family? Talk with Jay


Jay Romero, CA Insurance License #0C93169 · DRE 01343079
Miamar Realty · Call or text (949) 822-8702

Coverage is subject to underwriting and carrier approval. Policies are offered through Jay Romero’s licensed carrier appointments, including Farmers New World Life Insurance Company. Product features, riders and availability vary by carrier and state. This page is general information, not a quote, a contract of insurance, or tax, legal or investment advice.